EVERYTHING YOU NEED TO KNOW ABOUT THE CHRISTMAS MARKETS IN EUROPE : A FIRST TIMERS GUIDE

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This post is about everything you need to know about visiting European Christmas Markets for the first time.

Welcome to the most magical place on earth: Christmas Markets in Europe!

I absolutely love a European Christmas market and have been to many over the years.

I’m here to guide you through some of the best and give you all my expert tips on how to have a magical experience at a European Christmas market

As the holiday season approaches, Europe’s historic squares transform into incredible winter wonderlands that need to be seen to be believed.

The European Christmas markets, with their twinkling lights, festive foods and cozy, joyful atmosphere, are a must-see for any traveler.

They are truely an experience you won’t forget and you’ll want to keep returning year after year for a slice of the holiday magic.

 

Planning your trip? Use my favourite resources!

🏨 Accommodation : I recommend Booking.com
✈️ Flights : for the cheapest flights, I use Skyscanner
🚗 Rental Car : I recommend Rental Cars
🛡️ Travel Insurance : for the best deals I rely on HeyMondo

 
 

CHRISTMAS MARKET CHECKLIST

✅ An excellent pair of walking shoes as you’ll probably do a lot of walking wherever you visit.


✅ A hoodie or warm sweater to stay warm in the cold European winter weather.


✅ A good quality compact camera to record those Christmas market memories.

 

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This post is about the best European christmas market tips for first time visitors

VISITING A EUROPEAN CHRISTMAS MARKET

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This is your ultimate guide to Christmas market tips for first-time visitors! Even if you’re not a first time visitor this guide is sure to help guide you through the markets and the best tips and tricks you need to visit them.

Over the years I’ve learned a thing or two about visiting Christmas markets across Europe having visited ones in the UK, Austria, Germany, France and many more countries. I’m going to share my years of experience and knowledge with you so whether you’re dreaming of sipping a mulled wine or hot chocolate under twinkling Christmas lights or ice skating under the stars surrounded by festive cheer I’ve got you covered.

If you’ve never visited a Christmas market in Europe before you really are in for a treat. The general vibe of a European Christmas market is a cobblestone street lined with wooden stalls selling homemade goods and tasty treats, twinkling lights all around and the smell of roast chesnuts and mulled wine.

I want you to have the most magical European Christmas market experience so lets dive in to the best Christmas market tips for first-time visitors.

HISTORY OF EUROPEAN CHRISTMAS MARKETS

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The tradition of Christmas markets or ‘Christkindlmarkts’ in Europe dates back to the Late Middle Ages, with their origins rooted in German-speaking regions, particularly in Austria and Germany.

The first recorded Christmas markets began in the early 1400s, with Dresden’s Striezelmarkt, established in 1434.

These early markets, held in the cold weeks of Advent, offered villagers and townsfolk a place to buy food, household essentials and seasonal supplies in anticipation of Christmas festivities.

What began as simple trading fairs gradually transformed into more festive gatherings, as stalls began selling seasonal gifts and holiday treats.

By the 16th century, Christmas markets had spread across Central Europe, becoming cherished traditions in Austria, Switzerland and France’s Alsace region, which is very close to Germany so took on many of these holiday customs.

As Christmas markets grew, they evolved to include live music, nativity plays, and holiday decorations, with a cheerful atmosphere and solidifying their role as social gatherings.

Today, Christmas markets are loved across Europe, drawing millions of visitors each year to their twinkling lights, handcrafted gifts, and traditional treats, and providing a direct link to centuries-old holiday customs that continue to thrive in modern culture.

 
 

Experience Vienna Christmas Markets

 
 

WHEN ARE THE CHRISTMAS MARKETS IN EUROPE?

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Christmas markets in Europe typically begin in late November and run through December, often ending just before or right after Christmas Day. The exact timing can vary by country and region, with some markets starting as early as mid-November and others extending into early January.

Many of the well-known markets, especially in countries like Germany, Austria, and Switzerland, usually open around the last week of November and continue until Christmas Eve. In some cases, particularly in larger cities or popular tourist destinations, markets may remain open until New Year’s Day or even a few days into January​.

It might sound obvious, but planning ahead is essential. Dates can vary depending on the city or region. Some markets are open every day, while others may only be open on weekends or specific days. So, before you head out on your Christmas market adventure, double-check the dates and hours for the specific markets you want to visit.

 
 

WHERE ARE THE BEST CHRISTMAS MARKETS IN EUROPE

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1. Christkindlesmarkt in Nuremberg, Germany

  • Highlights: Known for its authenticity and rich history, this is one of Germany’s oldest and most famous markets. Look for Nuremberg’s iconic Lebkuchen (gingerbread) and Zwetschgenmännle (small figurines made from dried plums).

  • Must-Try Treat: Nuremberg bratwurst served in a bun with mustard.

2. Winter Wonders in Brussels, Belgium

  • Highlights: This market spans the entire city center, with over 200 stalls, ice skating rinks, and a light show at Grand Place. It has a distinctly international flavor with vendors from around the world.

  • Must-Try Treat: Belgian waffles topped with melted chocolate or speculoos are an absolute must try. Trust me!

3. Christkindlmarkt in Vienna, Austria

  • Highlights: Vienna’s market, set against the backdrop of the historic Rathaus, or town hall, is one of the most picturesque. With classical music concerts and festive decorations, it offers a magical experience.

  • Must-Try Treat: Käsekrainer (Austrian sausage with cheese) and roasted chestnuts.

4. Strasbourg Christmas Market in France

  • Highlights: Known as the “Capital of Christmas,” Strasbourg’s market dates back to 1570. With its Alsatian influence, the market is celebrated for its half-timbered houses and intricate decorations.

  • Must-Try Treat: Bredele cookies and mulled Alsatian wine.

5. Tivoli Gardens in Copenhagen, Denmark

  • Highlights: Set within Copenhagen’s famous Tivoli Gardens, this market is a charming Scandinavian delight with traditional Nordic decorations and an amusement park atmosphere.

  • Must-Try Treat: Danish æbleskiver, small round pancakes with jam and powdered sugar.

6. Prague Christmas Market, Czech Republic

  • Highlights: Located in Old Town Square, this market offers a Gothic and fairytale-like ambiance. Expect grand Christmas trees, live animals in nativity scenes, and delightful choirs.

  • Must-Try Treat: Trdelník (a rolled pastry topped with sugar and nuts) and Czech sausages.

 
 

WHAT TO EXPECT FROM EUROPEAN CHRISTMAS MARKETS

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Christmas markets are a sensory feast, that offer more than just shopping. Here’s what you can expect:

  • Warm Beverages: Hot drinks like Glühwein (spiced mulled wine), Feuerzangenbowle (a stronger version with rum-soaked sugar), and hot chocolate are sold in charming mugs you can often keep as a souvenir.

  • Festive Foods: From roasted almonds to sausages and gingerbread, each country has its own specialties.

  • Handmade Gifts: Look for handcrafted items like ornaments, wooden toys, candles, and scarves. Many markets showcase local artisans, so you’ll find one-of-a-kind gifts here.

  • Activities for All Ages: Many markets offer ice skating, small amusement rides, nativity scenes, and live musical performances.


MORE CHRISTMAS ARTICLES

 
 

TOP TIPS FOR YOUR EUROPEAN CHRISTMAS MARKET VISIT

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Wrap up warm

Christmas markets are usually outside and December in Europe is pretty chilly! Make sure you dress appropriately. Layers are a great idea, as they’ll help you stay comfortable as you move around the streets. Don’t forget your winter essentials - scarves, hats, gloves, and comfy shoes are an absolute must.

If you start to feel a little chilly there are lots of great ways to keep warm at a European Christmas market - you can warm up with a mug of Glühwein (mulled wine) or hot cocoa. Most markets also have cozy spots with heaters or fire pits where you can take a break from the cold.

 
 

Bring cash

More and more markets now accept credit and debit cards but there are still many stalls that operate on a cash-only basis. It’s a good idea to bring some cash with you just in case. Some markets also require a small deposit for reusable cups or mugs, which you’ll get back when you return them.

Pick your timing

Visiting the markets either early in the day or later in the evening can help you avoid the largest crowds. Most markets are less busy during the weekdays compared to weekends, which will allow you to enjoy a more relaxed atmosphere and better access to stalls .

The Pfand

In Germany, the term “Pfand” (pronounced like ‘fund’) is a deposit system commonly used for recyclable items, such as bottles, cans and even reusable Christmas market mugs. It’s a fantastic idea that encourages people to recycle or return reusable containers instead of throwing them away. When you purchase a drink you pay an additional small fee (the Pfand) on top of the cost. This fee is refundable when you return the item.

Personally, when my drink comes in a festive mug I like to keep it as a souvenir of my time at the Christmas market but you can return it if you wish. Each market has their own unique design of mug.

Eat like a local

One of the best parts of visiting a Christmas market is the food (and drink)!

A staple at many Christmas markets, glühwein is a spiced mulled wine typically served hot. It’s often infused with flavors like cinnamon, cloves, and citrus. I promise you it’s delicious and perfect for a chilly evening at a European Christmas market.

If you’re at a Christmas market in Germany you should pick up a Bratwurst. Bratwurst is a popular German sausage is often grilled and served in a bun, typically accompanied by mustard and sauerkraut. Each region has its own variation, so be sure to try local specialties .

Roasted chesnuts are a classic winter treat that are often sold from vendors at Christmas markets. They are deliciously warm and make for a perfect snack while you stroll through the market .

Lebkuchen are traditional German gingerbread cookies come in various shapes and sizes, often decorated with icing or covered in chocolate. They are a sweet treat that embodies the flavors of the season .

Cheese fondue is particularly popular in Switzerland, cheese fondue is a communal dish where diners dip bread into melted cheese, creating a cozy and interactive dining experience at many markets .

Stollen is a rich, fruit-filled bread is a holiday specialty in Germany. Typically dusted with powdered sugar, stollen is a delightful dessert option, often enjoyed with a cup of coffee or tea .

Punsch is another festive drink which is a warm, spiced beverage made with various ingredients like rum, fruit juices, and spices. It's a great way to warm up while sampling the market's offerings. I’ve spent many an evening enjoying a few mugs of punsch at various European Christmas markets and enjoyed every second of it.

Every region has its own unique Christmas market food offerings, so take advantage of it.

 
 

UNIQUE TRADITIONS TO LOOK OUT FOR

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Each country has its own twist on the Christmas market tradition. In Germany, you might see a “Christkind” (a local child chosen to play the role of a Christmas angel). In France, nativity scenes are popular, while in Scandinavia, reindeer themes and woven heart ornaments are traditional decorations.

Embrace these local touches - they’re what make each market special.

 
 

FINAL THOUGHTS

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Christmas markets are a bucket-list experience, with each city offering something unique.

The larger, famous markets draw big crowds, but don’t overlook the smaller, local ones when you’re researching which markets to visit. The smaller markets can offer an equally festive yet more intimate atmosphere.

From savoring delicious food to exploring different cultures, the European Christmas market experience is all about embracing the spirit of the season in one of the world’s most magical settings.

Whether you’re a first-time visitor or a Christmas market veteran, there’s always something new to discover.

So grab your gloves, a warm drink, and enjoy your visit to whichever European Holiday market you choose to visit.

Information on a trip to the UK

If you’re struggling to decide other places to visit in the UK read Best Cities to Visit in the UK

What is England Famous For?

I also have many other UK city guides and which you can read by clicking on the links.

ENGLAND: How to visit Liverpool from London, visit best beaches near Liverpool and find out the best things to do in Liverpool, must sees in Manchester, make the most of your time in Brighton. Visit the Roman city of Chester or head to the stunning Lake District.

SCOTLAND: Discover the best things to do in Edinburgh

WALES: Llangollen

Read all of my articles about England in the United Kingdom Travel Guide.

TRAVEL ESSENTIALS

Planning a trip to Europe? Here are some of the resources and tools I personally use to organise my travel plans to anywhere in Europe.

FLIGHTS : Find the best deals on flights using Skyscanner.

VISAS : Use iVisa to check if you need a tourist visa for wherever you’re going to and apply for an expedited visa online. Use OneWayFly to obtain proof of onward travel/hotel reservation for your visa application if needed.

TRAVEL INSURANCE : Insure your trip with my preferred insurance for single trip and annual cover HeyMondo

AIRPORT TRANSFER : Pre-book your hotel transfers from the airport.

ACCOMMODATION : Find the best hotel deals on Booking.com.

DAY TRIPS : Find the best city tours and day excursions on your travels on Viator or Get Your Guide.

 

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